A New York Times Op-Ed: How Donald Trump’s “Alt-Right” Threatens the Future of the News Media
The editorial board of The New York City Times has called for President-elect Donald Trump to resign after it published an op-ed that accused his incoming administration of using the alt-right movement as a tool to advance its agenda.The editorial board, which includes The New Yorker editor and political commentator Charles Blow and former Clinton […]
The truth behind Facebook ads and the hidden cost of adverts
Adverts are the most obvious advertising tool in our daily lives, yet a surprising number of people still see them as just another click away. What they are, and are not, we’ll explain in this article. But how does advertising work? How does Facebook use advertising to create value for its users? What is advertising? And what do you pay […]
How to tell the difference between the new native advertising definition and the old adwords definition
We’ve seen some confusion surrounding the adwords definitions in the last few weeks.We were initially sceptical that the new definition would have much of an impact on our website’s conversion rate, but the new adwords rules have now changed the conversation.To clarify, adwords does not have a requirement to provide the full text of the […]
UK-based advertising giant says it will no longer sell ads online in Britain
Advertising giant Adelphia has confirmed it will stop selling online advertising in Britain.The company, based in New York, said it would focus on providing customers with information and tools on how to opt out of its online advertising.Its announcement comes after a similar announcement by a number of US internet companies, including Google and Microsoft, […]
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